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Red Sea International Film Festival Renews Strategic Partnership with NEOM

October 31, 2022

The Red Sea International Film Festival today announced the renewal of its strategic partnership with NEOM, with the agreement building on the success of last year’s inaugural edition. The continuation of the initiative will see a dedicated NEOM booth situated at the heart of the event’s Red Sea Souk, where industry professionals will learn first-hand about the development of media industries in NEOM.

The Red Sea Souk will feature pitching sessions, one-on-one meetings, screenings, panels discussions, industry talks and networking events, as well as an exhibition area to showcase new film developments. NEOM’s strategic partnership with the Red Sea International Film Festival aims to shine a light on the pivotal role of film and the effect that pioneering events such as the Festival have on enriching the Kingdom’s cultural landscape on the regional and global stage.

Commenting on the partnership, Mohammed Al Turki, CEO of the Red Sea International Film Festival, said: “After the hugely successful first edition of the RedSeaIFF, we are proud to be partnering with NEOM for the second year to provide a platform for the Arab and international film industry to come together and create synergies that deliver outstanding results. In partnership with the Red Sea Souk, we are delighted to be continuing our strategic collaboration to maximise opportunities for emerging filmmakers.”

Wayne Borg, Managing Director of Media Industries, Entertainment and Culture at NEOM, said: “Partnering with the Red Sea International Film Festival again this year was important for us as it gave us another chance to connect directly with local, regional and international filmmakers. Over the past year we have formally introduced our highly competitive production incentives and focused on developing our production infrastructure as we become the focal point in the region for industry, creatives and talent looking to collaborate and tell their stories. We have even more compelling proposition to share with the film industry.”

The Red Sea International Film Festival continues to support the film industry in the Kingdom and launch initiatives aimed at supporting the culture and entertainment sector in the Kingdom to establish a vibrant film community whose impact echoes across the world.